Did you notice the changes to our label?

Here at Michele's Granola, we're committed to baking the very best granola and to being transparent about our products and process. If you've picked up a bag of Michele's Granola in the last couple of weeks, you may have noticed a few exciting changes to our back label that speak to that commitment:

We're Non-GMO Project Verified

We're delighted to announce we've completed a rigorous review process with the Non-GMO Project to verify there are no genetically engineered ingredients in our products. The well-recognized butterfly logo of the Non-GMO Project now appears on our back labels alongside other seals that tell you about the good stuff inside our granola and how we make it. Read more about this important verification and why it's important to Michele HERE.


We've Updated our Nutrition Panel

Two years ahead of the FDA-mandated changes to the nutrition panel on packaged food, we've updated our labels to make it easier for you to see just what goes into our granola and muesli cereal. You'll notice the serving size and calories are now in bold, easy-to-read print. Underneath "Sugars" you'll also see we've broken out the "Added Sugars." You can see those changes in this comparison:

We've Added MORE Organic Ingredients

Quality ingredients are a hallmark of our granola, and we're thrilled to add more organic ingredients to our products: Every variety we bake now includes organic sunflower seeds, and we've also upgraded the hemp hearts in our Ginger Hemp granola to organic as well. Our new Almond Butter variety is loaded with organic ingredients, including almond butter and whole almonds. As we continue to grow, we look forward to adding more organic ingredients to our recipes.

 

We welcome you to share your feedback with us! Leave us a comment, submit a review on a specific product on our website, or email us at info@michelesgranola.com.

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12 comments

Hello. I’m concerned that your new label for muesli above shows an additional 10 calories per serving without explaining why as well as a switch in the vitamins (c &d) contained in it. Please explain what’s going on and if your granolas have also changed their nutritional value. I continue to be a fan and am excited that even in Oregon, Whole Foods may be carrying Michele’s. Thanks for hopefully explaining more about the reasons for nutritional changes, not just the appearance of the label.

sherry scheinman

I love that you are upgrading your wonderful product with organic versions of your ingredients. So that not only will your product taste great it will also nourish our bodies. Thank you so very much

Karen

I purchase a bag a week some weeks 2. Totally love the original and currently enjoying my seasonal favorite Lemon Pistachio. Best ever granola. Highly recommend. Have done so in the store when other customer see me grab a bag or two without hesitation. Thank you for a great product.

Dondra

I began buying Michele’s Granola at Waverly Market (32nd Street Market) while my husband and lived in Baltimore (2006 -2014). Since our move to Ashville, NC, we have continue to mail order Michele’s Granola. It’s a great product!

Anne Dale

It is very apparent that Michele’s Granola is always in the “Continous Improvement Mode”. More organic ingredients is always welcomed in today’ Food Markets, just adding to your already High quality product. Keep up the great work, my wife and I would not be happy without your Granola in the AM!
Tom Sliwinski
Landenberg, Pa.

Tom Sliwinski

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