News — granola butter

Considering granola was invented in the 1860s, when Michele's Granola is deemed "On Trend," we must be doing something truly innOATvative! This week, Chef George Duran featured our Oat & Nut Butter on the On Trend Food Forecast on Good Morning America.

We took everything you love about our granola--the toasty oats, coconut, nuts and a touch of sweetness--and blended it into a spread for you to enjoy in a whole new way. What we didn't add is hydrogenated oils or additives to keep the ingredients incorporated.

️From Michele's first day selling a handful of fresh bags of handmade granola at the Takoma Farmer's Market in 2006 to today, she didn’t grow her business by chasing fads, making our granola taste like something other than granola, or by spending zillions on ads. Michele grew her business by sticking to her values of making real food with the very best ingredients and traditional techniques, being a good steward of the environment, bringing on team members who shared those values, and by listening to you, our customers! We invite you to learn more about Michele's story in this excellent feature in the...

FOR IMMEDIATE RELEASE Michele’s Granola Launches a Premium Line of Granola-Inspired Oat & Nut Butter CPG creates an oat- and nut-based spread as its first venture outside the granola set Timonium, Maryland (July 26, 2022) – Michele’s Granola has reimagined its nationally distributed clean label granola with the launch of Michele’s Granola Oat & Nut Butter, a spreadable granola packaged in a 10-ounce jar with all the appeal, nutrition and flavor of its signature product line. With demand for Michele’s Granola and Toasted Muesli at an all-time high, this is the brand’s first venture into a new grocery category since...