A Sweeter Choice for our Granola and the Planet

Team member Miracle mixing up our granola by hand

At Michele’s Granola, the ingredients in every batch matter to us, not just for flavor and texture, but for their impact on people and our planet. That’s why we’re excited to share that in 2026, we are baking all our granola with Regenerative Organic Certified® (ROC) brown sugar, honoring our commitment to real food made with care.

What Does “Regenerative Organic Certified” Mean?

Regenerative Organic Certified (ROC) goes beyond traditional organic standards by prioritizing how ingredients are grown and harvested. ROC certification is built on a rigorous set of practices that focus on

  • Soil health & carbon capture
  • Biodiversity and ecosystem restoration
  • Fair treatment of farmers and workers
  • Animal welfare and ethical practices.

These requirements are overseen by the Regenerative Organic Alliance and represent some of the highest agricultural standards in the world. ROC doesn’t just minimize harm, it actively improves the land, supports wildlife, and promotes resilient farming systems for the future.

Better for the Land and the Long Term

Switching to ROC brown sugar isn’t just a meaningful change, it’s a delicious one. You’ll still get the rich caramel notes and crispy texture that you know and love in our granola, but now that flavor comes from an ingredient that’s been grown with regenerative practices that benefit our planet.

As we look ahead to 2026 and beyond, we’re proud to bake granola that not only tastes great but also aligns with our values: supporting sustainable food systems, uplifting growers, and celebrating ingredients rooted in care.

Thank you for joining us on this journey toward better food and a healthier planet!

Our team member Miracle featured in the image.

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