News — non-GMO

Press Release:  Michele's Granola Adds Executive Talent and Expands Facilities

Press Release: Michele's Granola Adds Executive Talent and Expands Facilities

FOR IMMEDIATE RELEASE  Michele's Granola Adds Executive Talent and Expands Facilities Maryland-based CPG brand executes an aggressive growth plan to meet growing demand for its products as consumer habits continue to trend toward eating at home.   Timonium, Maryland (May 27, 2021) – To meet the unprecedented demand for its handmade granola and muesli cereal, Maryland-based Michele’s Granola has increased production by 50% and grown its team significantly, including adding new key executive positions. The brand was on a 20-25% annual growth trajectory before 2019, but experienced double that growth from 2019-2020, accelerated by shifting consumer habits toward eating more...

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NEW! Create Your Own Granola Sampler and Save

NEW! Create Your Own Granola Sampler and Save

After many customer requests, we're delighted to offer you the option to mix and match your favorite Michele's products to create your own Sampler--and the more bags you add to your bundle, the greater your automatic savings! We're delighted to introduce the "Create-Your-Own Sampler" just in time for the holidays. Here are a few of our favorite bundles : The Flavors of Winter Cranberry Pecan, Cinnamon Raisin, Ginger Hemp + Original The SuperFood Combo Original, Ginger Hemp and Toasted Muesli The Full Granola Line-Up Original, Cherry Chocolate, Ginger Hemp, Cinnamon Raisin, Almond Butter + seasonal Cranberry Pecan The Best-Sellers Original, Cherry Chocolate...

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A delicious collaboration: Michele's Granola x Big Spoon Roasters

The first time we discovered a jar of Big Spoon Roasters nut butter at a local organic market, we felt like we’d met a new like-minded friend. From the wholesome list of ingredients on each jar, to the words “Handcrafted Nut Butters” on the lid, it was apparent our brands shared quite a few values. As it turns out, much like our founder and namesake Michele, Big Spoon founder Mark Overbay (pictured here) also began his business in his home kitchen. As the brand has grown, Mark and his team have remained committed to working with organic growers and producers...

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2019 in Review

What a year 2019 was! We'll remember it as the year we... Achieved verification by the Non-GMO Project verification for all our products Opened distribution to some new regions of the country Added Almond Butter and Lemon Pistachio to our year-round line Won an award from the Specialty Food Association Joined forces with some fantastic growers Expanded our test kitchen to bake and share innovative flavors with our local customers Collaborated with a slew of like-minded brands Continued to build on our charitable giving program ...and THANKS TO YOU, we baked more than 950,000 pounds of granola! You read that right--more...

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