News — granola

Press Release:  Michele's Granola Adds Executive Talent and Expands Facilities

Press Release: Michele's Granola Adds Executive Talent and Expands Facilities

FOR IMMEDIATE RELEASE  Michele's Granola Adds Executive Talent and Expands Facilities Maryland-based CPG brand executes an aggressive growth plan to meet growing demand for its products as consumer habits continue to trend toward eating at home.   Timonium, Maryland (May 27, 2021) – To meet the unprecedented demand for its handmade granola and muesli cereal, Maryland-based Michele’s Granola has increased production by 50% and grown its team significantly, including adding new key executive positions. The brand was on a 20-25% annual growth trajectory before 2019, but experienced double that growth from 2019-2020, accelerated by shifting consumer habits toward eating more...

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Give $5 to Try, Receive $5 to Buy!

Give $5 to Try, Receive $5 to Buy!

Since Michele sold her first bag of granola at the farmers market waaaaay back in 2006, word of mouth from happy customers has been key to our growth. Let us reward you for sharing the word about our small business and our wholesome, handmade goods: Give a friend a $5 off coupon to place their first order of Michele's Granola online. When your friend uses that coupon code, we'll reward YOU with a $5 off coupon to use online! Here's how it works:  1. Click on the "Crunch Points" gift icon at the bottom left corner of any page on our website (see...

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You've earned it: Crunch Points!

You've earned it: Crunch Points!

Let us reward you for buying our granola and sharing the word about us: We’re excited to announce the launch of Crunch Points! How to join: If you already have an account here on our website, you’re automatically enrolled and can begin earning Crunch Points rewards. If you don’t have an account, what are you waiting for? Sign up for an account for free and begin raking in rewards! You can sign up and manage your rewards by clicking on the Crunch Points icon on the bottom left of every page of our website. Rewards for purchases: For every dollar...

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Our Partnership with the Baltimore Hunger Project

Our Partnership with the Baltimore Hunger Project

Baltimore Hunger Project was founded in 2014 to “bridge the weekend hunger gap” by providing weekend food packages to food insecure children who receive free and reduced-price meals at school. I first connected with founder Lynne Kahn early in the COVID-19 pandemic, eager to learn how her program was pivoting in response to school closures and how our Give One for Good Food® program could help.  As I suspected, the need is greater than ever. There are currently 1,500+ food insecure children who rely on the organization’s food distributions each week and COVID-19 related school closures have increased food insecurity...

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